About yellowshoe

I completed a degree in Multimedia and Software Development at Swinburne University of Technology in Hawthorn last year. I am now working full time as a web developer for PageUp People and am thoroughly enjoying myself there. I started out in Web Design in 2003, yellowshoe was born in 2006. In that time I have been able to find some, during my studies and new job to work with a few small businesses to give them a desired presence on the web. To my clients -I love you all, thanks for your support.

Why yellowshoe?

I design web pages using a web standards methodology - These are the 'good practices' that will ensure that a web page is structured properly, accessible, fast and future-proofed. its not true that all web sites are the same; Many sites 'taken at face value' can look great but have been built incorrectly which makes them inferior in many ways.  I build sites 'the right way' adhering to web standards so the solutions I deliver can withstand a far larger number of cross-browser and accessibility issues than the average web site.

Accessibility

Accessibility is of increasing importance on the web, and more and more designers are taking this issue seriously.  A site can be developed so that it is accessible to the largest demographic of people possible.  This means providing meaningful alternative content to parts of the page that users might not be able to see because of a disability, browser settings or preferences. The content of all web sites I deliver are made as accessible as possible to all users.

Semantic Markup

This is the practice of using the correct coding to describe the content.  If a web page uses semantic markup, other devices like screen-readers for the visually impaired or browsers with small screens can accurately convey the 'meaning' behind the information to the user.

Separation of structure and presentation

There are separate technologies for structuring the content of the web site(XHTML) and its presentation(CSS) - but often the content and the presentation are combined in the code to create bloated and inflexible markup.

Some benefits of a site that have been created with this clear separation are:

I keep it simple

At the heart of my web design is a minimalist philosophy, less is more.